A potential customer who asks at night may only need to know what you offer or when to contact you. Salma can use approved business knowledge to provide a useful first response on connected channels. That keeps a simple information need from becoming an unanswered message waiting until morning.
Choose a realistic next step
For knowledge support, the next step may be collecting contact details or explaining when staff can respond. A supported clinic configuration can also help with appointment questions. The assistant should distinguish answering now from promising a person or an operational action that is not available.
Give the morning team context
When staff return, a conversation history is more useful than a list of missed notifications. Agree who reviews enquiries and how they follow up. AI can support communication outside your staffed hours, but it does not make every service or emergency response available around the clock.
FAQ
Questions, answered
Does this mean a human is available 24/7?
No. Salma can support automated answers; your team’s availability should be stated accurately.
Can I start with just FAQs at night?
Yes. A focused knowledge-support use case is a practical starting point to discuss.
Give Salma selected business documents and website information so customer answers reflect your services, policies and working hours. Explore knowledge support.
Let Salma handle routine questions while staff take over sensitive or complex conversations. Explore takeover and return-to-AI controls in the shared inbox.
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A conversation, not a checkout
Let’s talk about your working day.
Bring your questions. We’ll show the relevant workflows and explore the right setup together.
